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Fuel answers the call of Florida Lawyers and Attorneys

The Florida Supreme Court ruled in 2009 that 3 pieces of information must be disclosed to a visitor before they can read certain parts of Lawyer and Attorney web sites.  Wesley Black at Fuel Multimedia saw this as an opportunity to move into a specialized field.

Wesley and his team developed the php version of the software on Friday. By Saturday, the ASP version was ready for roll-out. That Sunday, a domain name was registered, a logo was designed, a website was launched, a facebook page was created, two products were available and credit cards were accepted.

In three days, a brand was born. A brand with a vision, a purpose, and a plan. The brand is Florida Law Tools, and the website is FloridaLawTools.com. In three days, the marketing and branding minds behind Fuel Multimedia took an opportunity and turned it into a living, breathing enterprise.

If you or a colleague is starting a new business, reinventing an old one, or just changing the rules a bit, tell 'em to google Fuel Multimedia. We'll make you look good ;)

Fuel Multimedia and First in Print Complete New Website

Five months after the birth of our sister company, First in Print, they are thrilled to announce that their new website FirstinPrint.com is COMPLETE! Being the perfectionists that we are, we plan on continuously adding features, content and improvements.

We would love to hear your feedback on the website. Is it user friendly? Is it visually appealing? How well is the performance?

First in Print is a graphic design and printing company based in Jacksonville, FL, with a satellite office outside of Chicago, IL. They have served clients as far north as New York, NY, and as far west as Hollywood, CA. Their extensive line of products and services include, but are not limited to:

• Billboards and Signs – FiP designs have graced signs and billboards the size of buildings!
• Booklets and Catalogs – They've designed and printed catalogs for many types of retailers.
• Brochures and Menus – From doctor’s offices to Thai restaurants, First in Print delivers.
• Flyers and Postcards – FiP have provided countless flyers and postcards.
• Folders, Letterheads, etc. – FiP provide collateral materials to make your business look great!
• Logos and Business Cards – Just starting your business? FiP can help!
• Magazine Ads – They’ve designed ads for many companies, in a variety of publications.
• Posters and banners – FiP's products range from painting duplications, to movie posters, to trade show banners.
• Shirts and Apparel – FiP offers custom shirts and hats of all varieties. Plus screen printing, embroidery, etc.
• Specialty Items – Coffee mugs, pens, NCR forms, Frisbees… practically anything you can print on!

Please, don’t hesitate to contact First in Print today for all of your design and print needs.

Search Engine Success: Avecina.com

Fuel Multimedia's crack team of Search Engine Optimization gurus has done it again! FuelSEO, a division of Fuel Multimedia has performed their SEO magic for Avecina.com. Avecina is Jacksonville based urgent care company. They currently have 3 walk-in clinics serving Jacksonville, FL.

The backstory:

Dr. Saman Soleymani approached Wesley Black about performing some search engine optimization on his existing website. He was also displeased with his current hosting provider. The first order of business was to migrate the website to Fuel Multimedia's preferred hosting environment. This was taken care of in a matter of days.

Avecina had achieved some moderate rankings with the 3 major search engines, but they were seldom to be found for search phrases that did not include their company name. Dr. Soleymani wanted to abandon use of their domain name 'avecinamedical.com' and begin using the recently acquired 'avecina.com.' This presented a small challenge.

In order to maintain their clout with the search engines, we created a series of 301 redirect rules that tell the search engine where each page's new permanent home is under the new domain and file naming convention.

After that, we began the research. We found out which search phrases were demanding the most search volume, and we focused on those. We put these keywords in place throughout the site using our Top Secret SEO Techniques.

Once the web site was ready to be marketed, we began doing just that. Since Dr. Soleymani chose the Fuel SEO - SERPs Dominator Plan, we didn't pull any punches as we aggressively marketed Avecina.com to the search engines.

The Results:

We began work on Avecina.com around October 28, 2009. As of the time of this writing, just over 3 months have passed and we have already achieved some amazing results with the search engines.

Avecina.com - Fuel SEO - Visibility Chart

This chart shows the website's visibility score over time. Details on how the visibility score is calculated can be found on FuelSEO.com.

Let's have a look at the changes in traffic, shall we?

Here are the date ranges we're comparing traffic from:
Nov 1, 2009 - Dec 1, 2009 vs. Jan 4, 2010 - Feb 4, 2009

Traffic from Search Phrase: Urgent Care Jacksonville FL
% Change: +241.67%

Traffic from Search Phrase: Walk in Clinic Jacksonville FL
% Change: +85.71%

Traffic from Search Phrase: Urgent Care Jacksonville
% Change: +266.67%

Traffic from Search Phrase: Urgent Care Centers Jacksonville FL
% Change: +350.00%

As you can see, Fuel SEO's tactics have once again proven effective. Don't waste another minute without Fuel on your side. Contact Fuel today!

The beginning of a Jacksonville Tradition

Beth King with Traditions Realty contacted Fuel Multimedia to take over their existing website. They weren't satisfied with their previous designer. Beth had done her homework and was gaining a good understanding of SEO principals. Her new-found knowledge made it painfully obvious that their current website was not up to snuff.


Wesley Black, chief web designer at Fuel Multimedia, began outlining the current website's functionality. The site used iframes to display MLS information from an external source. This is what allowed visitors to view their featured properties. The problem was that the data was not delivered as part of traditionsjax.com as far as the search engines were concerned. Overall, the old site was good from a graphic design standpoint, but fell short when it came to today's web design and SEO standards.

After a few short weeks of working with Beth King and Sally Suslak of Traditions Realty, their website was reborn. The new and improved website was built by customizing the WordPress system, which allowed the folks at Traditions Realty to perform their own updates. They can add virtual tours, open houses, press releases, slideshows, and more. They can add, edit and remove agents as they see fit. Certain pages import data from the external MLS website, then integrate and display listings as part of traditionsjax.com.

The next step is to begin marketing their new website to the search engines. We wish Traditions Realty the best of luck with their brand new website!

Fuel Multimedia completes a water conservation site

In 2009, Fuel Multimedia was approached by Mr. Jeff Hoffman to create a website for his water conservation organization, BlueWater Outreach. After viewing graphic mockups and speaking with Mr. Hoffman and his team about their vision for the site, Wesley Black of Fuel Multimedia decided that this would be the perfect opportunity to implement some of Fuel's new "Flash meets SEO" tactics.


This Flash website features a quick and clean intro animation with a custom scored soundtrack. The unique user interface provides a quirky way to navigate the site. Clicking on "bwo-to-go" or "bwo custom" provides you access to samples of the video, audio and printed materials contained in campaigns created by the BlueWater Outreach team. The BlueWater Outreach website also features an integrated blog, which is used to not only keep the world informed about water conservation, but also to build relevance in the search engines.

The amazing thing about this Flash-based website is that it is 100% indexed by search engines. A quick google search for site:bluewateroutreach.com returns 35 results. All of which are pages in this website. This method of Flash website design provides a feature-rich, and highly interactive experience for your visitors, coupled with uninhibited search engine marketability.

Contact Fuel Multimedia today to find out what kind of online magic we can work for your business.

BlueWater Outreach is an organization that makes public outreach programs both affordable and effective. Since 2001, the core team members have developed a number of water conservation and quality outreach programs and PSA's for government and water-related entities. Now they are combining their experience and expertise to create a streamlined process for customizing programs to meet their clients' specific needs. For more information, please visit BlueWaterOutreach.com

Another SEO Success Story: HospiceJacksonville.com

Unveiled to the world for the first time on September 10, 2009, HospiceJacksonville.com is an information source regarding end of life care in Jacksonville, FL and in general. This site was built with SEO in mind from the very beginning.

The site doesn't focus on eye-candy and doesn't feature an interactive Flash menu like many of Fuel Multimedia's projects. However, it was built for a good cause and delivers a profound message to its audience.

Fuel Multimedia was hired to design the site using the popular WordPress blogging and content management system. The focus was not on heavy customization, but on content and search engine position. Fuel's talented copy writers crafted the content with SEO in mind. Once launched, the site enrolled in Fuel SEO's SERPs Dominator Plan.

Here we are, only two months after launch and the website is already a huge success with ALL THREE major search engines. (Google, Yahoo and Bing - formerly MSN)

Take a look at the visibility report...

Of course, every case is different, but here are a few specific examples of the kind of success we're talking about in this one.

Google:

• #4 for the phrase: hospice Jacksonville
  (out of 329,000 results)
• #5 for the phrase: end of life care Jacksonville
  (out of 3,160,000 results)

Yahoo:

• #1 for the phrase: Jacksonville hospice
  (out of 1,180,000 results)
• #6 for the phrase: hospice care Jacksonville
  (out of 965,000 results)

Bing: (formerly MSN)

• #3 for the phrase: Jacksonville hospice
  (out of 237,000 results)
• #5 for the phrase: end of life care Jacksonville
  (out of 1,120,000 results)

We are very proud of these results and expect even more success for this and all of our other FuelSEO subscribers!