Search Engine Success: Avecina.com

Fuel Multimedia's crack team of Search Engine Optimization gurus has done it again! FuelSEO, a division of Fuel Multimedia has performed their SEO magic for Avecina.com. Avecina is Jacksonville based urgent care company. They currently have 3 walk-in clinics serving Jacksonville, FL.

The backstory:

Dr. Saman Soleymani approached Wesley Black about performing some search engine optimization on his existing website. He was also displeased with his current hosting provider. The first order of business was to migrate the website to Fuel Multimedia's preferred hosting environment. This was taken care of in a matter of days.

Avecina had achieved some moderate rankings with the 3 major search engines, but they were seldom to be found for search phrases that did not include their company name. Dr. Soleymani wanted to abandon use of their domain name 'avecinamedical.com' and begin using the recently acquired 'avecina.com.' This presented a small challenge.

In order to maintain their clout with the search engines, we created a series of 301 redirect rules that tell the search engine where each page's new permanent home is under the new domain and file naming convention.

After that, we began the research. We found out which search phrases were demanding the most search volume, and we focused on those. We put these keywords in place throughout the site using our Top Secret SEO Techniques.

Once the web site was ready to be marketed, we began doing just that. Since Dr. Soleymani chose the Fuel SEO - SERPs Dominator Plan, we didn't pull any punches as we aggressively marketed Avecina.com to the search engines.

The Results:

We began work on Avecina.com around October 28, 2009. As of the time of this writing, just over 3 months have passed and we have already achieved some amazing results with the search engines.

Avecina.com - Fuel SEO - Visibility Chart

This chart shows the website's visibility score over time. Details on how the visibility score is calculated can be found on FuelSEO.com.

Let's have a look at the changes in traffic, shall we?

Here are the date ranges we're comparing traffic from:
Nov 1, 2009 - Dec 1, 2009 vs. Jan 4, 2010 - Feb 4, 2009

Traffic from Search Phrase: Urgent Care Jacksonville FL
% Change: +241.67%

Traffic from Search Phrase: Walk in Clinic Jacksonville FL
% Change: +85.71%

Traffic from Search Phrase: Urgent Care Jacksonville
% Change: +266.67%

Traffic from Search Phrase: Urgent Care Centers Jacksonville FL
% Change: +350.00%

As you can see, Fuel SEO's tactics have once again proven effective. Don't waste another minute without Fuel on your side. Contact Fuel today!

Another SEO Success Story: HospiceJacksonville.com

Unveiled to the world for the first time on September 10, 2009, HospiceJacksonville.com is an information source regarding end of life care in Jacksonville, FL and in general. This site was built with SEO in mind from the very beginning.

The site doesn't focus on eye-candy and doesn't feature an interactive Flash menu like many of Fuel Multimedia's projects. However, it was built for a good cause and delivers a profound message to its audience.

Fuel Multimedia was hired to design the site using the popular WordPress blogging and content management system. The focus was not on heavy customization, but on content and search engine position. Fuel's talented copy writers crafted the content with SEO in mind. Once launched, the site enrolled in Fuel SEO's SERPs Dominator Plan.

Here we are, only two months after launch and the website is already a huge success with ALL THREE major search engines. (Google, Yahoo and Bing - formerly MSN)

Take a look at the visibility report...

Of course, every case is different, but here are a few specific examples of the kind of success we're talking about in this one.

Google:

• #4 for the phrase: hospice Jacksonville
  (out of 329,000 results)
• #5 for the phrase: end of life care Jacksonville
  (out of 3,160,000 results)

Yahoo:

• #1 for the phrase: Jacksonville hospice
  (out of 1,180,000 results)
• #6 for the phrase: hospice care Jacksonville
  (out of 965,000 results)

Bing: (formerly MSN)

• #3 for the phrase: Jacksonville hospice
  (out of 237,000 results)
• #5 for the phrase: end of life care Jacksonville
  (out of 1,120,000 results)

We are very proud of these results and expect even more success for this and all of our other FuelSEO subscribers!

Fuel SEO Packages Come Down in Price

The gurus at Fuel SEO (FuelSEO.com) have determined that manual submissions to tons of free web directories are not quite as important in this day and age. Removing these services from their search engine ranking packages has allowed for a totally new billing structure.

This translates to equally effective ranking services at a fraction of the price! Search engine ranking packages now start as low as $39 per month! The Fuel SEO team says that they can get your site first page rankings in just 3 months!

The Fuel SEO Team had this to say... "We are still providing directory submission services, however we are focusing on paid directories with a high PageRank. Inbound links are still just as important as ever, but the search engines are more interested in quality than quantity.

Visit our website FuelSEO.com and view our new packages. Stay tuned for more exciting news of our adventures in SEO!"

Have your Flash and SEO it too!

I know the title of this entry is cheesy, but it's so very true. This is not exactly new news that I'm reporting, but it is little known and it's VERY important.

Since birth back in 2003, Fuel Multimedia has specialized in creating Flash websites. The modern world changes a lot in 6 years. The internet changes a whole lot in 6 years! We are always working in the lab to come up with fresh and effective ways to improve our products and services.

The internet has always been chock full of 2 basic categories of website: Flash sites and traditional HTML sites. Until blue in the face, people will tell you how building a Flash website is search engine suicide. Others will tell you that traditional HTML sites are boring and cannot provide an engaging interactive experience.

We are here to tell you that you can have both!

We've developed methods of content delivery that allow users to enjoy the animations, menus and sounds of Flash while simultaneously rendering the same information in plain old Text/HTML for non-flash browsers and search engines!

Here's a small example: Liquor Group - Interactive Distribution Map

This Flash movie is displayed in an HTML/Flash hybrid website. When a search engine reads this page, they see a textual representation of the data in the map.

FL | Florida | LG provides distribution in Florida
GA | Georgia | LG provides distribution in Georgia | Franchise State
HI | Hawaii | LG provides distribution in Hawaii
ID | Idaho | LG provides distribution in Idaho | Control State
IL | Illinois | LG provides distribution in Illinois | Planned Expansion

Many of the other examples we'd like to show you are still in development. We'll be posting those as soon as they are ready to be seen by the public.

Contact Fuel Multimedia today and find out what kinds of Web Design and SEO magic we can work for you!

Search engine success: google love!

Our experimental website CloneYourPet.net just turned 5 months old on July 18th. We're so very proud of this little guy! We have some results that we are excited to share with you. As you may know, the initial purpose of this natural experiment was to determine what kind of boost in rankings one may get in the search engines when the target search phrase is in the domain name itself. What we found is that this definitely gives you an initial boost, but that boost is short-lived.

Visibility Chart for CloneYourPet.net

CloneYourPet.net - A little history
We launched the site on February 18th, submitted to search engines on the 23rd, and appeared in the first page of google's results 13 days later. Unfortunately this triumph was fleeting and we dissapeared after 7 days at the top. Our website resurfaced in google about a month later at position #110. That's a far cry from #8, but at least we were back! Once our site reappeared in google, we began climbing the ranks. A week later, we were up to #98. Twenty days after that, we had climbed to #56. Just one week later, we rocketed to #8 again! That was May 14th, 2009 and we are thrilled to announce that we've been holding steady between #5-7 ever since!

The above example refers to google.com using the search phrase clone your pet. At the time of writing this article, a quick google search reveals that we're currently #5. Here are a few other highlights.

1. google.com search phrase: cloning your pet = #6
2. google.com search phrase: clone a pet = #9
3. google.com search phrase: cloned pets = #19
4. yahoo.com search phrase: cloning your pet = #1
5. yahoo.com search phrase: clone your pet = #1
6. yahoo.com search phrase: pet clone = #6
7. yahoo.com search phrase: clone a pet = #8

What about building traffic?
In our last article on this project, we mentioned that we were going to shift our focus to building traffic for our pet cloning website. Pet cloning, while very interesting, is not yet a very hot topic. The average monthly search volume for "cloning your pet" is just 91. That means on average, 91 people are searching google for this phrase each month. The interesting news is that in the month of July, cloneyourpet.net received nearly 300 unique visitors. 85% of these visits were referred by search engines.

What's all this mean?
Well, it means that once pet cloning becomes more popular, we can expect to see a DRAMATIC increase in traffic to our website. It means that our methods of obtaining and maintaining first page rank in the search engines are working. It also means that the tools we use to collect data about website traffic and rank are extremely useful and accurate. Finally, it means that we are ready to begin our next SEO experiment, which will be in a more competetive niche.

Stay tuned for more information on this and other exciting SEO experiments, web design innovations and other useful tidbits!

The Search (Engine Optimization) Continues...

We're approaching 2 months since we submitted our experimental website CloneYourPet.net to the search engines. The amazing news is that we're maintaining some very impressive position in yahoo.com and AlltheWeb.com For the search phrase "clone your pet" (no quotes) CloneYourPet.net is currently holding steady at number one! We have also achieved somewhat less exciting rankings in google, MSN and Alta Vista.

Our focus in this case study is expanding into building traffic now. Afterall, that is why we wish to gain position in the search results pages to begin with. We are instituting a few methods of gaining inbound links and have configured a few different ad campaigns for the site. We are monitoring the results and hope to have some exciting news to report in the coming months.

Fuel Multimedia - Search Engine Placement Experiment: cloneyourpet.net

We at Fuel Multimedia are always striving to improve the quality and effectiveness of our services. I don’t think we could have asked for more profound success in our latest search engine placement experiment!

Fuel Multimedia Case Study: CloneYourPet.net

Question: What kind of success can we expect in the search engines if we use our Proven SEO Tactics in conjunction with a domain name that contains the target search phrase?

How did we do it? If we wrote down every detail, you probably wouldn’t bother to read it. :) In essence, we selected a niche and built a content-rich website featuring both unique and syndicated content. Then, we used our tried and tested SEO principals to ensure that the site was easily navigable by search engine spiders. Finally, we tasked our talented SEO Copywriting staff with generating regular content and waited for the results - (and we didn’t have to wait long!)

Date Submitted to google: February 18th 2009
First Indexed by google: February 23rd 2009

First Page Results Achieved: March 3rd 2009 !!!
Result number 8 for the search phrase: clone your pet
Our test site reached the first page of google’s results pages only 13 days after being submitted!!!

Conclusion: It’s abundantly clear that our tactics are effective and fast-acting. This case study will continue to show us information about how achieving search engine page rank can lead to site traffic.

What’s next? We will begin work on a similar experiment where no keywords are contained in the domain name and see how much weight that bonus carries in the grand scheme of things.

Stay tuned for more exiting news on the Fuel Multimedia Research and Development front.

If you are interested in what Fuel Multimedia’s search engine optimization and marketing services can do for your website, visit FuelSEO.com